The Founder
Competence, vision, courage. But above all, the desire to create a brand without equal and which aims to offer all women the possibility of not having to spend exorbitant amounts to treat themselves to a luxury item, high quality Italian handbags and accessories at affordable prices.
This is the mix that led Filomena Roma, designer and entrepreneur, to create in 2021, in Italy, in the midst of the global economic crisis, a company that in just a few years has achieved significant results in a segment highly targeted market.
“My company is dedicated to female empowerment, the motto is 'Boss Lady', that is, the woman aware of her own abilities, who achieves her goals against any gender gap”, explains the entrepreneur, who used to work as a model, degrees in Law and Economics, experience in multinationals as international sales manager.
Living in Tuscany for love, Filomena Roma created a Youtube channel in 2012 dedicated to the female world, empowerment, fashion, design and the daily life of a young mother. “Aware of having intercepted a market segment that appreciated videos on the trends of international brands and the low cost variations that I was able to find – she adds – I got involved knowing the world of fashion and thanks to the experience gained as a manager and model.
Thus was born Filomena Amore, a small female business, where every handbag or accessory, designed by Filomena, guarantees 100% Made in Italy high quality artisanal products and quality raw materials, hand sewn with Amore in Toscana and fully represents Filomena's idea of a strong and classy woman, with the desire to make the luxury of a timeless, comfortable and functional Italian style, accessible, as well as capable of embodying the values of female emancipation. “Because, for me, the bag represents a status symbol of independence and emancipation of women, which demonstrates that they can afford what they want, that they are economically independent and that they can become what they want, Boss Ladies”, explains the designer and entrepreneur.
In the digital boutique (filomenaamore.com) you can find Made in Italy genuine leather handbags and accessories with an elegant and timeless but functional design, the result of my stylistic vision - specifies the entrepreneur -. I want to give customers a glam, refined and luxurious experience: every woman must feel important when she receives a package from me."
The success, supported by millions of views on social media, and thanks to the quality of the product, is recommended by mothers to daughters and friends all over Italy and Europe.
After conquering Italy and Europe, in 2024 Filomena Amore landed in the United States of America.
Filomena Amore bags are much more than just bags: “With “Filomena Amore” – continues the entrepreneur – I realized a dream, an extraordinary undertaking that seemed impossible to do in Italy, creating a brand that was able to motivate and speak to all women, regardless of social background, both mothers and full-time workers, both company CEOs and students with big dreams to realize and who was inspiring, capable of responding to their needs and making all my know-how available to make a women's collection a reality, sophisticated and fresh, dedicated to the "Boss Ladies" of today and tomorrow, where Love is the driving force of their every action and the woman is the protagonist of her own future.”